Jooli is taking on pilot distributors this quarter.
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AI built for the distributors who keep science, medicine and industry supplied

Jooli builds demand, customer and supplier intelligence for mid-sized distributors: the importers and stocking distributors that run on Dynamics, Prophet 21 and NetSuite, plan by phone call and spreadsheet, and lose money to stockouts, air freight and variants nobody planned for.

We started with a lab supply distributor whose forecast was a quarterly phone call to every account. The pattern was in the data the whole time. Nobody had the time to look.

So we built the thing that looks every morning: a layer on the ERP that learns how each customer, part number and supplier behaves and tells each team what to do this week. Then we found the same pattern in chemicals, medical supply and industrial lines.

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A purchasing manager and a sales rep reviewing reorders at a lab supply warehouse

Three rules we don't break

Your numbers decide

Every engagement starts with a backtest on your own order history, in dollars. If Jooli would not have caught enough to pay for itself, we say so.

No new system

Your team keeps working in the ERP, CRM and spreadsheets they know. Jooli tells them what matters today, and why, where they already are.

People approve

Jooli drafts orders and calls. People approve them. The final say stays with your team, every time.

Import-dependent specialty distributors

Lab and scientific supply, chemicals and plastics, independent medical-surgical, and industrial lines such as welding, power transmission and fasteners. Typically 20 to 500 employees, owner-led, with long lead times from manufacturers overseas and a few hundred accounts that each buy differently. United States first.

Jooli is a small team based in the United States. Write to [email protected] and a person will reply, usually the same day.